Finance

Markup Calculator

Calculate markup percentage from cost and selling price.

Results are provided for general informational use. Verify important financial, health or legal figures before relying on them.

About this Markup Calculator

The Markup Calculator shows how much a selling price exceeds its underlying cost and expresses that difference as a percentage of cost. It is useful for pricing products, quoting jobs and comparing pricing strategies.

How the calculation works

Markup amount equals selling price minus cost. Markup percentage equals markup amount ÷ cost × 100. This differs from profit margin, which divides profit by selling revenue.

How to use it

  1. Enter the cost.
  2. Enter the selling price.
  3. Calculate to see markup amount and markup percentage.

Practical example

A product that costs 80 and sells for 100 has a markup of 20, or 25% of cost.

Frequently asked questions

Can markup exceed 100%?

Yes. A selling price more than double the cost produces markup above 100%.

What if cost is zero?

A markup percentage cannot be calculated from a zero cost.

Is markup the same as profit?

The amount can resemble gross profit when only direct cost is considered, but business profit may include additional expenses.

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